Content & Copy Marketeer

Join our dynamic and fast-growing scale-up company, a global leader in specialized multivitamins for bariatric surgery patients.    

FitForMe 🚀 is on a mission to improve our customers’ quality of life and well-being. As we grow as a company, we are looking for a talented and enthusiastic Content & Copy Marketeer to join our Global Marketing team. If you get energy and joy from designing engaging content, are inspired by our mission, and fit well in a dynamic environment, we look forward to hearing from you!  

What is exciting about this role:  

As a Content & Copy Marketer at FitForMe, you'll be a key member of our Global Marketing team, responsible for creating engaging visual and written content for our website, packaging, ads, and social media. You will oversee the creative process from ideation to execution, designing materials that define the FitForMe brand. This role offers opportunities to experiment with innovative tools and AI-driven content solutions while staying aligned with brand goals.

Your day-to-day:  

• Content Design and Creation: Design and produce engaging visual and written content for FitForMe’s website, packaging, advertisements, social media, and other platforms. Utilize tools like InDesign, Adobe Creative Suite, Canva, or similar software to independently create professional-grade content in-house.

• Copywriting and Messaging: Craft compelling and concise copy for various mediums, including websites, advertisements, and product descriptions. Ensure that all copy aligns with FitForMe’s tone, voice, and brand guidelines. Apply SEO best practices to optimize the copy for search engines and enhance visibility. Take ownership of the website copy, ensuring it aligns with customer journey phases. Develop and oversee a process for translating and localizing content to guarantee consistency and quality across different languages and regions.

• Creative Execution and Automation: Create visually appealing designs that correspond with FitForMe’s branding and target audience. Explore and implement content automation and AI tools to streamline content creation processes and enhance efficiency.

• Collaboration and Coordination: Work with internal teams (e.g., product, sales, marketing) to gather input and ensure alignment with campaign objectives. Effectively incorporate feedback to deliver final designs and copy on time. Collaborate with key stakeholders to optimize website content for conversions.

• Content Quality, Maintenance, and Updates: Set goals for copy, measure success, and iterate to improve performance. Regularly update website content, packaging visuals, and promotional materials to keep them fresh and relevant. Experiment with new design techniques to enhance engagement.

• Experience: 3-5 years of experience in content design or a similar role, preferably in the health, wellness, or e-commerce industries.

• Skills: proficiency in design tools such as InDesign, Adobe Creative Suite, and Canva, as well as content creation platforms.

• Language: fluent in English (both written and spoken), with additional language skills in Dutch or German being a plus.

• Education: Bachelor's degree in graphic design, marketing, communications, or a related field.

• Personality Traits: highly creative, with a strong attention to detail. A self-starter who thrives on independence and ownership, while also being collaborative. Possesses the ability to integrate feedback constructively and is results-oriented, focusing on delivering impactful designs and copy.

• Other: a strong portfolio that showcases original content design and copywriting for both digital and print formats.

FitForMe 🚀 perks & benefits:  

• Work-Life Balance: Option to work up to 50% remotely to accommodate individual preferences and needs.  

• Open Company Culture: A workplace where employees collaborate, support one another, and communicate openly.  

• Career Growth: Opportunities to learn, develop skills, and advance within an international scaling-up company.  

• Diversity and Inclusion: A commitment to fostering a diverse workforce and an inclusive culture where all perspectives are valued.  

• Health and Wellness: Benefits that prioritize physical and mental health, such as a wellness program and freshly served (nutritious) lunches to promote well-being and energize employees.  

• Global Presence: The chance to work with a company that operates on a global scale, offering diverse experiences and exposure to various markets.  

• Fun at work: Regular company-wide events, parties, and team-building activities that foster positive working relationships. Opportunities to relax and enjoy downtime with colleagues to boost morale and teamwork.  

Hiring Process:  

Explore our LinkedIn Life page or Instagram page to learn more about FitForMe, our mission, values and the incredible team around the world! 🌍🌟  

Note: Even if you have questions or uncertainties after reading about the job opening, or if you think that you may not meet every requirement, we are always open to having coffee or tea to have an open and informative conversation. We value diversity and inclusion, and we encourage all qualified candidates to apply.